Welcome to the brave new world of music blogging
A recent post lamented the demise of two notable music blogs, Gavin Plumley's Entartete Musik and Pierre-Arnaud Dablemont's Journal. Now I find myself lamenting the demise of Norman Lebrecht's Slipped Disc, which has been replaced by the Sinfini clone seen above. Gone are the typos and bodged graphics that made Norm's old site so appealing. Replacing it is a slick and commendably transparent commercialism; for instance, as seen above, there is no attempt to hide that the banner advertising and editor's recommended CD come from the same record label. I have seen the future and it has slipped.
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There is a technicl name for this disingenuous blend of editorial and advertising which Sinfini pioneered in classical music and which Norman Lebrecht has adopted: it is called 'native advertising' - http://www.theguardian.com/media-network-outbrain-partner-zone/native-advertising-quality-scalabilityhttps://digiday.com/publishers/native-ads-or-advertorials/