Thursday, October 24, 2013

If BBC Radio 3 is broke why not fix it?


RAJAR audience figures released today show that in the all important Q3 2013 - the period that includes the Proms - BBC Radio 3 lost a further 5.8% of its audience year on year, while total listening hours crashed by 8.9% due to an additional fall in average hours per listener. Despite the official BBC press release once again spinning the audience figures in an imaginative way the message is clear: while Radio 3 fiddled and classical music burned, Radio 2 added a million listeners and grabbed the headlines - see above. Now come on BBC Trust; if Radio 3 is broke why not fix it?

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1 comment:

Pliable said...

It is significant that none of the self-styled 'cultural commentators' in the UK have commented on the continuing dismal performance of BBC Radio 3 - dismal to listen to and dismal as measured by independent audience data.

Who is afraid of the Big Bad Corporation?