A Star PR pride ourselves on never using ‘off the shelf’ campaigns. Each of our projects is a bespoke,holistic,highly effective and targeted campaign tailored specifically for every individual client.That copy, errors and all, comes from PR agency A Star's website. Their main business is rock acts but among their classical stable is apprentice conductor Alex Prior who has been the subject of some pretty transparent profile building and opinion influencing in the last few days. To succeed in classical music today it is not enough to be seventeen. You also need a rock star PR agency and a mother who can work the media.
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Which brings me to the conductor above. I haven't seen Kwamé Ryan in the concert hall or read any provocative interviews with him, but I am hearing some good things about his conducting. He was born in Canada but has also lived in Trinidad and Uganda. Kwamé Ryan is young when compared with the truly great conductors, he was born in 1970. Despite being managed by top agency Harrison Parrot he is doing the right thing in my opinion by keeping his head down and building up experience and repertoire. Currently he is music director of the Orchestre National Bordeaux Aquitaine and also of the Orchestre Français des Jeunes - the French national youth orchestra. In November 2009 he conducted Peter Eötvös’s opera Le Balcon in Bordeaux and Francis Carlin in the Financial Times reported:
... This all gives Le Balcon massively improved viability and it certainly worked its magic on the first-night audience, not least because Kwamé Ryan’s conducting of a kaleidoscope of ravishing textures was a feast for the ears.I know which conductor I will be trying to catch in concert.
* Kwamé Ryan is of Trinidadian descent. From the island of Trinidad it is a short journey to Georgetown, Guyana where the Berlin Philharmonic's first black conductor, Rudolph Dunbar, was born. Read his story here.
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